Mulitmedia Instructional Design

Theories of Multimedia Instructional Design

 Mayer's Principles for the Design of Multimedia Messages (summarized by Dorian Peters on his Designer eLearning blog)

  • Multimedia principle: People learn better from words and pictures than from words alone
  • Segmenting principle: People learn better when a multimedia lesson is presented in smaller segments rather than as one continuous unit
  • Modality principle: People learn better from animation and narration than from animation and on-screen text
  • Coherence principle: People learn better when extraneous words, pictures, and sounds are excluded rather than included
  • Redundancy principle: People learn better from animation and narration rather than from animation, narration, and on-screen text
  • Spatial contiguity principle: People learn better when corresponding words and pictures are presented near rather than far from each other on the page or screen
  • Temporal contiguity principle: People learn better when corresponding words and pictures are presented simultaneously rather than successively
  • Personalization principle: People learn better when the words are in conversational rather than formal style
  • Individual differences principle: Design effects are stronger for low-knowledge learners than for high-knowledge learners

Resources

Books

Name

Author(s)

Publishing Date

Publisher

The Cambridge Handbook of Multimedia Learning

Richard Mayer

2005

Cambridge University Press

Creating Graphics for Learning and Performance: Lessons in Visual Literacy

Linda Lohr

2007

Prentice Hall

Developing Technical Training: A Structured Approach for Developing Classroom and Computer-based Instructional Materials

Ruth Clark

2007

Pfeiffer

Efficiency in Learning: Evidence-Based Guidelines to Manage Cognitive Load

Ruth Clark, Frank Nguyen, and John Sweller

2005

Pfeiffer

E-learning and the Science of Instruction

Ruth Clark and Richard Mayer

2007

Pfeiffer

Graphics for Learning: Proven Guidelines for Planning, Designing, and Evaluating Visuals in Training Materials

Ruth Clark and Chopeta Lyons

2004

Pfeiffer

Multimedia Learning

Richard Mayer

2001

Cambridge University Press

Universal Principles of Design

William Lidwell, Kritina Holden and Jill Butler

2003

Rockport Publishers

URLs

Name

Author

Site

Topic

Mayer's Principles for the design of Multimedia Instruction

Dorian Peters

Designer eLearning blog

Research-based principles  for effective multimedia instruction

A Learner-Centered Approach to Multimedia Explanations:
Deriving Instructional Design Principles from Cognitive Theory

Roxanna Moreno and Richard Mayer

Interactive Media Electronic Journal of Computer-Enhanced Learning

Cognitive theory of multimedia learning

The value of multimedia in learning

Patti Shank

Adobe Design Center

Effective use of multimedia in learning

Cognitive load

Multiple

Wikipedia

Cognitive load theory